SEO Specialist Website and Google Management - Beyond AutoAccessories

  • Dubai
  • Talent Pal

The Digital Marketing Specialist is responsible for lead generation promoting the business concept to potential franchisees and assist in the sales process with identified prospects.

Responsibilities:
  • Conduct research to analyse client needs and requirements (e.g. local/national trends and preferences).
  • Generate leads using digital platforms and applications to ensure business meets company targets for brand awareness and new franchise store openings.
  • Use lead generation techniques to identify the best prospects for sales.
  • Plan and manage online ad campaigns (e.g. Google Ads/Paid Search (PPC), social ads).
  • Develop and implement social media strategy to improve reach and sales.
  • Research new online media opportunities that may benefit the business including mobile social media development of blogs and forums.
  • Design website banners and assist with web visuals.
  • Identify and analyse main competitors and bring forward options to improve our service to clients.
  • Organise promotional activities for new products/services.
  • Run reports and record leads received.
  • Develop and maintain content on company’s portal website.
  • Implement offsite and onsite Search Engine Optimisation activities.
  • Define goals, budgets and manage reporting of digital marketing campaign effectiveness and sales results/return on marketing investment (ROMI) and report weekly and monthly.
  • Keep up to date with current digital trends.
  • Such other duties as may be determined from time to time within the general scope of the post.

Job Type: Fulltime

Experience: Digital Marketing and Sales Specialist: 2 years (Preferred)

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